Emerald | Kudos

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Are you an academic author? Then you should be using Kudos!

Would you like to increase your readership and citations? Are you interested in explaining your research to a wider audience? Do you want to monitor the impact of your promotional activities effectively? Then you should be using Kudos!

Kudos is a web-based service – free for Emerald authors to use – that helps researchers and their institutions and funders maximize the visibility and impact of their published articles.

Independent analysts at the Wee Kim Wee School of Communications and Information at Nanyang Technological University in Singapore have verified that, when researchers explain or share their work via the Kudos platform, downloads of the full text article increase by 23%*

Emerald has signed a partnership agreement with Kudos after seeing high engagement levels with the Kudos service from its authors during trials.

Emerald's authors clearly see great value in Kudos's innovative sharing tools, and Kudos is able to demonstrate that authors who use their services increase the visibility and impact of their published articles dramatically.

Here, we've created some simple guides on how and why every academic author should be using Kudos as a means of extending the reach and impact of their work.

Click on the image below to see our Kudos user guide

Image: Kudos user guide.

Author benefits

The Kudos service offers authors:

  • Higher readership and increased visibility and impact for articles (all traffic generated by Kudos is directed via DOI linking to the fulltext)

  • An easy-to-use toolkit, supporting the addition of enriched metadata and contextual information to maximize discoverability of articles

  • Guidance and support on how to use both traditional and social media to raise awareness of articles

  • Access to article level metrics, from multiple publishers, alt-metrics, and citation data, uniquely allowing authors to assess the impact of their actions

  • Access to benchmarking tools, allowing authors to quickly compare their activity against their peers and formulate a tailored plan for highlighting their research to a broader audience based on career stage and time available

  • Accessibility to a wider audience in terms of traditional media, cross-disciplinary research and the general public

Kudos has also partnered with Thomson Reuters' ScholarOne manuscript submission and peer review system and Emerald Group Publishing is one of the first global publishers to sign up to the innovative pilot.

ScholarOne and Kudos will enable authors to add a plain language explanation of their work during the submission and acceptance workflow; integrating Kudos into existing article workflows in this way is aimed at making it quicker and easier for authors to begin the process of increasing readership, and encourage more authors to do so.

How does Kudos work?

Researchers register to use Kudos and are then led through the following steps:

Image: How does Kudos work?

Dr Nikhilesh Dholakia Testimonial

Dr Nikhilesh Dholakia writes for Emerald journals European Journal of Marketing, Journal of Historical Reseach in Marketing and Qualitative Market Research, among others - he has been using Kudos since last year and is a real advocate for the service, having seen the impact and reach of his research increase through using its sharing tools.

Image: Dr Nikhilesh Dholakia Testimonial

*based on a comparison of median average downloads for publications in a control group (where authors had not explained or shared the work via Kudos) against those in the treatment group, which had used Kudos.


Useful links

Other useful resources

Image: Social media for authors infographic.

Social media for authors

Image: How to disseminate your work infographic.

How to disseminate your work


Image: Social media